# Create a campaign | GTM and Outreach

Source: https://exntra.in/help/create-campaign

[Help center](/help)

Getting started

-   [Start here](/help/start-here)

Mailboxes

-   [Connect a Google Workspace mailbox](/help/connect-google)
-   [Connect Microsoft 365](/help/connect-microsoft)
-   [Connect Zoho Mail](/help/connect-zoho)
-   [Connect any other provider (SMTP and IMAP)](/help/connect-smtp)

Reaching the inbox

-   [Sending limits and the slow start](/help/slow-start)
-   [Why we don't do warm-up](/help/no-warmup)
-   [Set up SPF, DKIM and DMARC](/help/dns-records)
-   [Domain and server checks](/help/domain-health)

Contacts

-   [Import contacts](/help/import-contacts)
-   [How we check contacts](/help/contact-checks)
-   [Email providers (ESP sending and matching)](/help/email-providers)
-   [Your blocklist](/help/blocklist)

Campaigns

-   [Create a campaign](/help/create-campaign)
-   [Write your emails](/help/write-emails)
-   [Schedule and smart scheduling](/help/schedule)
-   [Unsubscribe options](/help/unsubscribe)
-   [Preview, test and review](/help/test-and-review)
-   [Understand your results](/help/campaign-results)
-   [Bounces and auto-pause](/help/bounces)
-   [Pause, edit and restart a campaign](/help/manage-campaign)
-   [1–100 testing](/help/ab-testing)

Inbox and replies

-   [The Master Inbox](/help/master-inbox)
-   [Automatic replies](/help/auto-replies)

Account and team

-   [Team members and roles](/help/team-roles)
-   [Workspaces](/help/workspaces)
-   [HubSpot, Salesforce and moving from other tools](/help/integrations)
-   [API, webhooks and AI agents](/help/api-and-ai)
-   [Plan and billing](/help/billing)
-   [When our support team opens your account](/help/support-access)
-   [Change the app's language](/help/language)
-   [Two-step sign-in](/help/two-step-sign-in)

[Help center](/help) / Campaigns Englishहिन्दीবাংলাதமிழ்తెలుగుमराठीગુજરાતીಕನ್ನಡമലയാളംਪੰਜਾਬੀاردوالعربيةEspañolPortuguês (Brasil)FrançaisDeutschItalianoBahasa IndonesiaTürkçeРусский日本語한국어简体中文

# Create a campaign

The six steps of the campaign builder, from name to content.

[Open in the app →](https://app.example.com/#/campaigns/new)

Go to **Campaigns** and click **New campaign**. The builder has six steps. Your work saves as you go.

## 1\. Name

Only you and your team see the name. For example “Q4 founders outreach”.

## 2\. Contact lists

Pick one or more lists. Someone in two lists gets your emails only once.

Under **Targeted ESPs**, choose which email providers to email. See [Email providers (ESP)](/help/email-providers).

## 3\. Senders

Pick the mailboxes to send from. Emails rotate across them. More mailboxes means more emails a day, without pushing any one mailbox hard.

Turn on **ESP matching** to send Google leads from Google mailboxes, and Microsoft leads from Microsoft mailboxes.

## 4\. Sending limit

-   **Emails per day, per mailbox**: includes follow-ups. 30 to 50 is safe for Google and Microsoft.
-   **Auto-pause when bounce rate reaches**: default 5%. 2–3% protects your mailboxes better.
-   **Random gap between emails from one mailbox**: for example 2 to 6 minutes, picked at random so sends don’t look automated.

## 5\. Schedule

Choose the sending window, the days and the time zone. See [Schedule and smart scheduling](/help/schedule).

## 6\. Content

Write your first email and your follow-ups. See [Write your emails](/help/write-emails).

## Review and launch

The **Summary** on the right shows your leads, senders, daily volume and the estimated end date. Click **Review and launch** to preview your emails and send yourself a test. See [Preview, test and review](/help/test-and-review).

Bounced, unsubscribed and blocked leads are always skipped.

[Previous**Your blocklist**](/help/blocklist) [Next**Write your emails**](/help/write-emails)

**Still stuck?** Use the chat button inside the app, or email us at [support@example.com](mailto:support@example.com).